How Coffee Shops are Doubling Up as Office Spaces
Coffee was introduced to Britain in the 17th century, and since then coffee and work have gone hand in hand. Here we have a look into why coffee shops provide great working environments as well as how to provide a good work space in your coffee shop.
The link between coffee and work has always been strong but we are currently seeing an overwhelming number of people using their local coffee shops as a place of work. With more people working freelance or from home, alongside the advancements in portable technology and Wi-Fi, it is becoming ever popular to work from a coffee shop. Free from the everyday distractions of our home environments, it leaves no choice but to get down to the nitty gritty.
Overheard conversations in coffee shops can spark ideas whilst the constant smell of coffee keeps the mind sharp. A change of environment can stimulate creativity and a break from routine can trigger inspiration.
Some see these customers as ‘space spongers’ or ‘freeloaders’ purchasing little and taking up space, however, on the flip side, accommodating them can have a positive effect on your coffee shop. Being seen to encourage and support the entrepreneurial spirit will only attract more young professionals into your shop. Harnessing creatives and business types and encouraging them to linger can reflect well on your accepting and welcoming brand personality.
Tips for providing a good working environment in a coffee shop:
- Good lighting – task lighting for working areas.
- Free Wi-Fi – good connection, readily available passwords.
- Small tables/bar stools for individuals to use but not take up too much valuable space for larger groups. Making these tables visible to make the shop appear busy and attract customers during quieter periods.
Encourage and help support your local entrepreneurs by creating an inspiring creative hub, allowing customers to enjoy fantastic coffee whilst they work.
By Charlotte Anderson
For advice on your coffee shop design, contact Catersales at firstname.lastname@example.org or call 020 8684 6500